Synonymous Sport Roundtables

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Previous Events

Maximizing Sponsorship ROI: Strategies & Activations for Success - January 2025

On Thursday 30th January, at the iconic London Stadium, our event focused on Maximizing Sponsorship ROI: Strategies & Activations for Success, bringing together industry leaders for an in-depth discussion on unlocking the full potential of sport sponsorships. Our impressive panel of thought leaders featured Stephanie Wilks-Wiffen, Director of Marketing for eToro; Charlie Dewhurst, Sail GP’s Chief Commercial Office; Stewart Sanderson, the CEO of Irwin Mitchell Asset Management; Gordon Nardini, CMO of Ambassador Cruise Line and Grant Wyatt, Head of Partnerships at Guava Pay. We proudly partnered with Financial Promoter on this event.

The Role of Brands in Growing Women’s Sport - October 2024

On Wednesday 16th October, we hosted a private round table lunch at Surrey County Cricket Club to explore the pivotal role brands play in advancing women’s sport. The event featured insights from top experts, including Grace Williams, Head of Women’s Football at Crystal Palace, and Emma Calvert, Director of Women’s Cricket at Surrey County Cricket Club.